• "goes beyond the skillset of a digital strategist to embrace brand strategy." - Kristen Rumble, EVP Brand Strategy
  • likes cult films and fancy desserts.
  • "is a natural poet living in the digital age." - Kristina Devega, Content Manager
  • plays a lot of Nintendo. 
  • "seems to have an endless supply of creativity." Nick Lassor, Brand Manager- STORMR
  • is a "runner" (only in it for the medals).
  • "has a great understanding of the rapidly changing social landscape and how to strategically apply tactics to our clients' business." - Ryan Wofford, Brand Strategist
  • captions her Instagram photos in haiku.


  • Intimate knowledge of major and emerging social media channels
  • Paid Social: Facebook, Instagram, Twitter & Tumblr Advertising
  • Primary and Secondary Research Tools: 20/20, Mintel, Iconoculture, Simmons, YouGov
  • Native Analytics: Facebook, Twitter, Pinterest, Instagram, Tumblr, Google Analytics
  • Social Analytics Tools: Sprout Social, Brandwatch, Hootsuite, Buffer, Engagor, True Social Metrics, Social Toaster
  • Web publishing (ExpressionEngine, Wordpress)


  • Graduate of Coney Island Sideshow School Class of 2012
  • Can write in perfect iambic pentameter
  • Immune to poison ivy
  • Cuts onions without crying
  • NYC Skeeball Champion 2015, 2016